Sporting Goods Military Discounts

Here is a list of sporting goods companies offering everything you need from baseballs to tents with a sporting goods military discount.

MotoSport
MotoSport, an established supplier of ATV, UTV, dirt bike and motorcycle parts, provides a consistent 10% discount to veterans and active duty servicemembers.
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Academy Sports & Outdoors
Academy Sports + Outdoors is giving military members and first responders 10% off their entire purchase in-store and online through November 11.
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Cabela's
Cabela's provides a 5% discount on firearms and ammo and a 10% discount on all other merchandise to active-duty military members. Additional savings can be made by combining this Legendary Salute offer with other promotions and sale items. A valid military ID is required to receive these discounts.
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Huk Gear
Huk Gear offers a 20% military discount on their purchases at hukgear.com. Eligibility verification requires proof of service.
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Alabama State Parks
Alabama State Parks gives free admission to veterans.
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Fury Key West
Fury Key West offers veterans and active-duty personnel from the U.S. Armed Forces free select water adventures on Veterans Day, November 11, 2025, with phone reservation and valid military ID required at check-in.
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Virginia State Park
Virginia State Parks appreciate veterans and active-duty military by offering free parking at all 42 parks.
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Gerber Gear
Gerber Gear, a trusted supplier of sturdy, multipurpose equipment, welcomes military personnel, veterans and first responders to join its Pro Program. This offer provides unique discounts on American-made knives, multi-tools, and functional gear. A valid military ID is required to access these deals.
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Helly Hansen
At Helly Hansen, U.S. and Canadian military personnel can enjoy 35% off professional-grade gear designed for safety and comfort. The discount is applicable to active duty, retirees, reservists, and veterans shopping online. Eligibility is confirmed through SheerID on the company's website.
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Oakley Sunglasses
Oakley Standard Issue, a dedicated division of Oakley, Inc., offers U.S. Military and Government personnel free membership. These members gain access to premium Oakley Elite products at a reduced price. To get the offer, validate with ID.me.
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Under Armour
UnderArmour.com gives 20% off all purchases for Active Duty, Retirees, Veterans, Military Spouses & Family, First Responders, Healthcare Workers, and Teachers (10% at UA Factory House) via ID.me verification.
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Nike
Nike offers a 10% discount for all U.S. military personnel, including active members, reservists, veterans, and retirees. Spouses and dependents are also eligible for the price reduction. Customers must show proof of military service to obtain the discount.
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Reebok
Reebok offers a 30% discount on select products for military personnel, first responders, nurses, physicians, students, teachers, government employees, and hospital employees; verification via ID.me is required at checkout.
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Adidas
Adidas gives a discount to active military and verified first responders including 30% off for both online and in-store purchases, and 20% off Adidas factory outlets purchases.
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YETI
YETI, famed for its superior outdoor gear, is offering military personnel, first responders, nurses, and government employees a 20% discount. This markdown can be received by validating identity using ID.me. It's a cost-effective way to stock up on durable coolers, drinkware, bags, and more.
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ASICS
ASICS, a well-regarded Japanese athletic gear company, gives a 30% discount to active duty military members, reservists, veterans, first responders, and their immediate families. The brand is cherished by runners worldwide for both comfort and high performance. Customers must present a valid military ID to claim the discount.
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DC Shoes
DC Shoes offers a 15% discount to all military service members. To receive this deal, a valid military ID is required. This applies to their range of performance-focused clothing and footwear.
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Quiksilver
Quiksilver, the global youth lifestyle brand loved by mountain and ocean enthusiasts, gives a 15% discount to all active duty military personnel, reservists, veterans, retirees, and first responders. The deal also extends to their dependents and spouses. To enjoy the discount, customers must present a valid military ID.
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Leupold
Leupold, a top-notch manufacturer of optics for hunting, shooting, and tactical applications, offers VIP pricing to active military members and veterans. To receive this special pricing, a valid military ID is necessary. No mention of a specific dollar or percentage savings amount is provided.
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Vail Resorts
Vail Resorts provides military discounts for unlimited access to various resorts with the Epic Pass. Additional perks consist of food, accommodations, group lessons, and rentals. The offer requires a valid military ID.
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Troon
Troon, a leading golf and club management company, offers the Patriot Troon Card for active-duty personnel, veterans, reservists, and U.S. military retirees. The time frame for this discount is valid with Military ID. Please check with Troon for specific savings.
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Thule
Thule, the leading manufacturer of lifestyle activity products, offers a discount to military members. This deal includes free shipping on orders over $99. To qualify, customers must present a valid Military ID.
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Harley-Davidson
Harley-Davidson provides unique financing options for stateside active duty military personnel. Perks include zero down payment, customized rates, and flexible term choices. A valid military ID or proof of service is required.
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Pelagic
Pelagic, a renowned brand for high-performance fishing gear, offers a 30% discount to active military, veterans, and their dependents. First responders can also benefit from this generous offer. There's no set period for this discount, available to eligible customers at any time.
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Urban Helmets
Urban Helmets, a motorcycle helmet provider, offers a 15% discount to active U.S military personnel and veterans. The discount applies to their vintage-inspired range, combining freedom and security. Verification of service is required at checkout through ID.me.
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Backcountry
Backcountry, a retailer of outdoor gear and clothing, offers a military discount on most full-priced items. To get the discount, send a request from an official military email address. Valid military ID is required.
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Barstool Sports
Barstool Sports, the popular sports and pop culture platform, offers a 10% savings on all merchandise for active-duty military, veterans, dependents, police, fire, and EMT personnel. The discount is accessible through online verification for a discount code. Proof of service or a GovX ID is required for eligibility.
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Champs Sports
Champs Sports, a leading retailer in footwear and apparel, offers a 10% discount for veterans. The discount can be used both online and in-store with proof of service. The discount is applied at checkout after verification.
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Columbia Sportswear
Columbia Sportswear offers a 10% reduction on outdoor and active lifestyle items for active and retired military members, including first responders. To get the discount, members must verify their eligibility through ID.me. This deal is valid for an indefinite period.
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Foot Locker
Foot Locker offers a 10% discount on purchases both online and in-store to active duty military members, veterans, and reservists, along with their families. Eligibility confirmation is done briefly via SheerID, a third-party verification service. Keep in mind, some items may be excluded from this offer.
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Lululemon
To honor their service, Lululemon provides a 15% discount to U.S. military members and first responders. To qualify, customers should present a valid military ID or proof of service. This offer applies to purchases of technical athletic apparel for exercises like yoga, running, and training.
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Mountain Khakis
Mountain Khakis gives a 40% discount to veterans, military personnel, and first responders. The discount, which is applied to full-price apparel, is obtained through a unique code after registration. Spouses and dependents of those who serve are also eligible. Proof of service or a valid military ID is required.
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NASCAR Shop
NASCAR Shop offers a 10% discount to military personnel and first responders, including their immediate families. This exclusive discount, which cannot be combined with other promotions or used for buying gift cards, is verified at checkout via ID.me. Shop a wide selection of NASCAR merchandise and experience their top-notch customer service.
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NBA Store
The NBA Store offers a 15% discount to military personnel for every purchase of team gear and memorabilia. Identification through ID.me is required prior to checkout. Note, certain items may be excluded from this deal.
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New Balance Athletics
New Balance Athletics offers a 15% discount to veterans as a testament to their service. This one-time promo code can be used on any full-priced item. The offer is authenticated via ID.me.
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NFL Shop
NFL Shop, a retailer for licensed NFL gear and apparel, offers a 15% discount to military personnel and first responders, along with their immediate families. There's no set time frame, the discount is obtained through ID.me. No specific eligibility requirements are provided.
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The North Face
The North Face, a specialist in performance gear for outdoor activities, offers a 10% discount to U.S. active, reserve, retired military personnel and veterans. Their spouses and dependents are also eligible for the discount. To take advantage of this offer, customers need to provide a valid military ID, proof of service, or verify with ID.me.
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OOFOS
OOFOS, a specialized footwear brand, extends an exclusive offer to military personnel and first responders. The offer can only be accessed after verification through ID.me. However, the company hasn't disclosed specifics about percent or dollar savings at this time.
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PUMA
PUMA offers a 10% discount on its innovative footwear for veterans and active military personnel. The discount, which is available after ID.me verification, merges the worlds of fashion and sport saving money. The timeframe for the discount is not specified.
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Saucony
Saucony, renowned for its premium running shoes and apparel, extends a 20% discount to military members and first responders. Eligible individuals can verify their status at checkout using ID.me. This noteworthy discount is a mark of appreciation for the brave service rendered by these individuals.
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U.S. Elite Gear
U.S. Elite Gear, a veteran-owned business specialising in outdoor and tactical gear, provides a 10% 'Duty Call' discount on all purchases to members of the armed forces and first responders. To benefit from this offer, valid military ID or proof of service is required. The company has a strong reputation for quality service, and this offer underlines their commitment to support the military and first responders communities.
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Allen Fly Fishing
Allen Fly Fishing provides a special discount program for active, retired, or former U.S. military service members. The discount applies upon showing proof of service.
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Ballistic Armor Co.
Ballistic Armor Co., a supplier of protective helmets and body armor, offers a 10% discount on all products to US Military personnel. Eligibility is verified upon presentation of a valid Military ID or proof of service, after which a unique discount code is provided. This offer is always valid.
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Bass Pro Shops
Bass Pro Shops gives back to the military community with a special discount. Veterans and their families can enjoy a 5% discount on firearms and ammunition, and 10% off on all other items year-round. A valid military ID or proof of service is required to get these discounts.
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Bell Bicycling and Motorcycle Helmets
Bell Bicycling and Motorcycle Helmets, a renowned American manufacturer, offers special discounts under the "Pro Deal Program". The program targets military members, offering lower prices on Bell products, apparel, and accessories. Valid military ID or proof of service is necessary to enjoy these special offers.
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Wilson Sporting Goods
Wilson Sporting Goods, maker of customized gear and apparel, offers a 15% discount to active, reserve, and retired military members and their families. To get the discount, verify your military status using SheerID on Wilson.com. Once registered, savings are automatically applied to eligible items.
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Callaway Golf
Callaway Golf, a top-notch American sports equipment manufacturer, offers a 15% discount to active, reserve, or retired military personnel. Shop their high-quality golf equipment and save by verifying your status through ID.me. Note, this offer does not combine with other promo codes and certain exclusions might apply.
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Camping World
Camping World offers a 5% discount daily to active military personnel, veterans, National Guard members, and reservists. Valid identification is required and some exclusions may apply. The discount is offered at all Camping World retail locations nationwide.
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Lund Boats
Lund Boats, known for their premium aluminum and fiberglass fishing boats, offers discounts on select models for US and Canadian military members. Contact a Lund dealer for specific details related to the discount. Eligibility and savings are not specified.
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Scuba.com
Scuba.com, an extensive platform for diving equipment and information, offers a 6% discount to military members, veterans, and first responders, including their families. To receive the discount, eligibility must be confirmed during checkout using Sheer ID. This offer is available with proof of service.
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JustGloves.com
JustGloves.com provides a 10% discount to active military members, veterans, retirees, National Guardsmen, Reservists, and their spouses. To receive the discount, customers can contact JustGloves.com through email, live chat, or phone for assistance in choosing the right product. Proof of service is required for eligibility.
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JANS
JANS gives a 15% discount to active military members and veterans. Verify your military status via SheerID at checkout.
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Evolve USA
Evolve USA offers a $100 discount to active-duty military, veterans, and their dependents. Eligibility is confirmed using VerifyPass. Make sure to present a valid military ID or proof of service.
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E-Z UP
E-Z UP, a leading name in high-quality, portable shade solutions and accessories, offers an exclusive Veteran discount. Backing the military community, E-Z UP proposes savings up to 30% on their Instant Shelter products and accessories. A valid proof of service is required.
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Cycle Gear
Cycle Gear is offering a 10% discount on full-priced items from selected brands to active and retired Police, Military, Fire, and EMS personnel as a gesture of gratitude for their service. To avail of this discount, eligible individuals can contact a team member at 1-800-292-5343 for assistance with their order.
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Sun and Ski
Sun and Ski extends a 10% discount to military members, first responders, and veterans on all items, including on sale or clearance items. For online purchases, customers are advised to use the chat feature for the most efficient service or to email the customer service team for assistance with applying the discount to their orders.
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CFF Strength Equipment
CFF Strength Equipment offers a 10% discount on CFF brand items for U.S. Armed Forces members, both active and retired. Eligible individuals can request this discount by sending an email using the "Courtesy Discount Request" through their website.
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Fanatics
Fanatics offers a 15% discount to active, retired, and disabled veterans, and their immediate family members.
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FishUSA
FishUSA offers a 10% discount to active military personnel, veterans from all military branches, and active or retired first responders, including police, fire, and EMS personnel. Eligibility for this discount requires an account on the FishUSA store and successful verification of service status.
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Fringe Sport
Fringe Sports offers a 10% discount on entire orders for military personnel. To receive the coupon code, interested customers are required to subscribe with their mobile number. This coupon can be applied during online checkout as a token of gratitude for their service to the country.
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Iron Rebel
Iron Rebel offers a 10% discount to verified active military members and veterans as a gesture of gratitude for their service.
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Military Tee Times
Military Tee Times offers a 15% discount on thousands of tee times to active duty military members, veterans, and their families.
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MMA Overload
MMA Overload offers a 15% discount to Active Duty military personnel, providing them with savings on their extensive range of MMA, boxing, and combat sports gear and apparel.
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Outdoor Pro Shop
Monster Fishing Tackle offers a military discount to active and retired service members as a gesture of appreciation for their service. To get the discount, personnel should sign up for an account on the Monster Fishing Tackle website. Email [email protected] from your account to receive exclusive discounts.
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REP Fitness
Rep Fitness, since its inception in 2012, has shown appreciation to first responders, active military, and veterans by offering a 5% discount.
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Turtle Fur
Turtle Fur extends a 25% discount on all its products to members of the United States Military, First Responders, Medical Professionals, and Teachers. Eligible individuals can apply for the discount through Turtle Fur's website, where they will be required to provide various credentials or a valid email address to receive their discount code.
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Volvik
Volvik offers a 15% discount to military members, veterans, and their immediate families, including spouses. This discount is available across their range of performance golf balls.
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GolfPass
GolfPass is offering a 20% discount on an annual membership with golf perks for military members and veterans, which includes $120 worth of credits for booking tee times, no booking fees, access to Peacock, a selection of instructional videos, among other benefits.
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Vail Resorts
In honor of National Military Appreciation Month, Vail offers a special Military Epic Pass for the 2025/2026 season starting at $185 for active and retired military, with family discounts available.
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Academy Sports & Outdoors
Save 10 % on anything at Academy Sports + Outdoors now through July 4, 2025. Active‑duty members, veterans, and first responders just verify with ID.me online or show a service ID in store to get the discount on your entire purchase.
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Finish Line
Finish Line offers a 10% in-store discount to active, veteran, and retired U.S. military personnel and their families. Just show a valid military ID at checkout to qualify; note that this discount can be combined with one Winners Circle Reward but cannot be used with other discounts or offers.
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SCHEELS
Military members, veterans, and retirees can get 40% off Vortex optics at SCHEELS. Just log into your SCHEELS.com account, verify through ID.me, and shop the selection.
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Brooks
Military members, nurses, and first responders can join the free Brooks Community Heroes Ambassador Program to receive 25% off eligible items on BrooksRunning.com. Members get up to three single-use discount codes per year and access to special content, with verification required through ID.me.
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Sitka
SITKA Gear offers active duty military and veterans discounted pricing on gear through its Pro Program. Just apply with proof of service to unlock exclusive savings.
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Vortex Optics
Vortex Optics offers a special discount for current and retired U.S. military members, providing exclusive, reduced pricing on all Vortex gear through their program on ExpertVoice.
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Nobull
U.S. military members, veterans, and retirees receive 10-20% off year-round by verifying through ID.me. The discount applies at checkout.
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Patagonia
Patagonia does not provide a general military discount for service members or veterans. However, certain military personnel may be eligible for discounts through Patagonia’s Pro Program, which offers special pricing to qualified outdoor professionals. Interested individuals need to apply online to determine eligibility for these exclusive benefits.
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Rogue Fitness
While Rogue Fitness does not offer a traditional military discount, they provide exceptional value through comprehensive training packages like the Fireteam, Squad, and Platoon sets. These bundles include high-quality gear such as Ohio Bars, Echo Bikes, and Concept 2 Rowers, ensuring military units are fully equipped for elite training.
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Under Armour
Under Armour® has increased the Military Discount to 40% off for a limited time on UA.com and in UA Brand House stores. Verify your eligibility with ID.me and select the Military Discount at checkout. Offer cannot be combined with other discounts or promotions.
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Big League Shirts
Big League Shirts offers a 15% military discount for active duty service members, reservists, veterans, retirees, and military spouses. To redeem, eligible customers simply fill out a short form on the company’s website.
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